Industry News

TMCNet:  Lazada Gears Up for Singles Day with Brands from Tmall

[November 10, 2016]

Lazada Gears Up for Singles Day with Brands from Tmall

SINGAPORE, Nov. 10, 2016 /PRNewswire/ -- In the lead up to 11 November, coined as Singles Day by Alibaba Group, Lazada Singapore is ramping up for their flagship and biggest sale of the year, Online Revolution. Kicking off on 11 November, the month-long sale culminates on 12 December.

Lazada Singapore CEO, Mr Alexis Lanternier

 

Lazada Singapore logo

This year, in the lead up to Online Revolution, Lazada Singapore has exclusively launched 14 of the best known Chinese brands on Tmall. This includes the likes of Xtep, QCY, Aula and Semir. On 11 November, shoppers can expect up to 40% off on Tmall brands along with special Online Revolution promotions.

"Singles Day has revolutionized shopping in China. Having founded Online Revolution across the region, Lazada aims to do the same. We want shoppers to enjoy their experience through our month-long sale with discounts of up to 90% off, over 100 flash deals and SGD 1 million worth of vouchers," said Alexis Lanternier, CEO, Lazada Singapore. "On an ongoing basis, shoppers with Lazada enjoy a range of benefits including free delivery storewide as well as a 14


Lazada Singapore will also be offering exclusive promotions from top Chinese brands such as OPPO and Xiaomi this Online Revolution. With mega promotions taking place on November 11, Lazada expects an influx of shoppers in Singapore, with sales on the day increasing 6 times in 2015.

About Lazada Online Revolution

The Lazada Online Revolution is the biggest online shopping and selling event in Southeast Asia bringing brands, retailers, and consumers together in six countries. 

Lazada started the Online Revolution on 12 December 2012 (12.12) to educate consumers on online shopping and its conveniences. The one-day sale sparked a shopping frenzy that grew into an annual month-long event.

Since then, Lazada Online Revolution has proven itself to be Southeast Asia's busiest online retail event. In 2015, US$40 million in Gross Merchandise Value was recorded in its three-day finale.

Lazada Online Revolution 2016 will see big retail and marketing brands participate to create an unmatched assortment of popular, quality products, and the best deals for Southeast Asian consumers. 

About Lazada Group

Lazada Group operates Lazada, Southeast Asia's number one online shopping and selling destination, with presence in Indonesia (www.lazada.co.id), Malaysia (www.lazada.com.my), the Philippines (www.lazada.com.ph), Singapore (www.lazada.sg), Thailand (www.lazada.co.th) and Vietnam (www.lazada.vn).

Launched in March 2012, Lazada is pioneering eCommerce in the region by providing customers with an effortless shopping experience with multiple payment methods including cash-on-delivery, extensive customer care and easy returns. Lazada features a wide product offering in categories ranging from consumer electronics to household goods, toys, fashion and sports equipment.

Lazada offers brands and sellers a marketplace solution and an ecosystem of partners providing direct access to about 560 million consumers in six countries online.

Media Contact:

Anjali D'Mello 
Public Relations & Branding Manager 
[email protected] 
+65 9181 2542

Logo - http://photos.prnasia.com/prnh/20161101/8521607102LOGO
Photo - http://photos.prnasia.com/prnh/20161110/8521607336


[ Back To Shaping Influence's Homepage ]








INDUSTRIES


The JMRConnect team brings decades of experience garnered from multinational corporations, the public sector, NGOs and industry associations, and as such is able to provide clients with the expertise and strategy necessary for an impact campaign.


FEATURED CASE STUDY


Not only did JMRConnect significantly increase website traffic, organic visibility and optimize their SEO, but lead gen saw a drastic surge overall.


FEATURED INFOGRAPHIC


500% Increase in tracked top 3 keyword ranks (2 to 12)


Featured Influencer


For 30 years, Yorktel has gone the distance taking the complexities out of video and unified communications & collaboration (UC&C). As a video managed services and cloud provider, we bring your enterprise video communications to a new level, for today and tomorrow's technology. Yorktel - making complicated simple.